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The Midsummer solstice, a time to celebrate the life-giving energy of sun and water

The Midsummer solstice, a time to celebrate the life-giving energy of sun and water

Blog posts   •   Jun 22, 2018 04:33 EDT

There are many things Swedes do well but celebrating the summer solstice, or Midsummer, at the end of June every year is an occasion they have turned into a social art fest.

The joys of open water swimming

The joys of open water swimming

Blog posts   •   May 22, 2018 04:12 EDT

A great sense of freedom can come from swimming in the sea. Bluewater swim champ Adam Paulsson explains how he loves the unique challenge of open-water swims in oceans, lakes and rivers. (Photo: Magnus Peterson)

Bluewater Backs UN 's Declaration of War on Ocean Plastic

Bluewater Backs UN 's Declaration of War on Ocean Plastic

Blog posts   •   Jul 09, 2017 09:13 EDT

With over 8 million tonnes of plastic leaking into the ocean each year – equal to dumping a garbage truck of plastic every minute, according to the United Nations – Swedish water purification company Bluewater has made stopping the unfettered use of disposable plastic bottles a cornerstone of its business mission.