Blog posts • Jan 06, 2020 01:47 EST
You can forget anything ordinary if you aspire to be an Olympic swim medalist. Bluewater swim champ and Swedish Tokyo Olympic hopeful Adam Paulsson explains in his exclusive to Bluewater blog how he’s preparing for the swim of his life later this year if selected to represent Sweden.
Blog posts • Nov 13, 2019 12:00 EST
Bluewater is about to launch a series of hydration in sports papers, so we thought we'd ask our Global Brand Ambassador Dee Caffari to help prepare the groundwork with her tips as an elite sportsperson for staying healthily hydrated...
Blog posts • Jun 24, 2019 02:08 EDT
Bluewater global brand ambassador Dee Caffari is a record breaking sailor. As the first woman to have sailed single-handed and non-stop around the world in both directions, Dee knows all about the need to stay properly hydrated. In her latest exclusive blog for Bluewater, Dee calls for an end to the complacency around wasting the planet's precious water reserves.
Blog posts • Mar 19, 2019 08:27 EDT
Bluewater Global Brand Ambassador Dee Caffari calls on event organisers to be bold in challenging normal routines to support greater sustainability in her latest Blog for Bluewater. A key, she writes, is to spread the message we all need to act on...
What's holding women back in science, technology, engineering and mathematics careers, asks Dee Caffari
Blog posts • Jan 01, 2019 07:24 EST
Bluewater global ambassador Dee Caffari is not only a sporting hero at the top of her sailing game but also a true trailblazer when it comes to sustainability and gender equality. In her latest blog for Bluewater, Dee tackles what needs to be done to encourage more women to pursue careers in science, technology, engineering and mathematics (STEM), something we thoroughly endorse as a company.
Swedish Swim Ace Adam Paulsson Provides Some Training Focus Tips As Winter Approaches in Northern Hemisphere
Blog posts • Nov 21, 2018 04:49 EST
Sweden's swim star Adam Paulsson is a Bluewater Brand Ambassador who provides useful insights and tips for keep fit adherents in a monthly blog. This month he stresses that wintertime is a great period to start planning the goals for the coming year, regardless of whether you are a competitive swimmer or someone swimming for pleasure and fitness.
As world marks World Diabetes Day, global action is needed to ensure people have access to high quality tap water
Blog posts • Nov 14, 2018 03:08 EST
Global action is needed to ensure people have both access and confidence in tap water quality. As world marks World Diabetes Day, Bluewater says it is a role of governments everywhere to promote drinking water.
Blog posts • Oct 17, 2018 09:16 EDT
Swedish swim champ Adam Paulsson explains why the swimmers among us need to shrug off the wintertime blues and keep focused on maintaining a high level of training.
Blog posts • Oct 16, 2018 07:55 EDT
A 600-meter long pipe has started collecting the plastic waste that makes up the Great Pacific Garbage Patch, a huge floating pile of trash twice the size of Texas in the Pacific Ocean midway between San Francisco and Hawaii. It's a herculean task applauded by Bluewater which is on its own mission to rid the planet of single-use plastic bottles.
Blog posts • Sep 28, 2018 04:13 EDT
Global offshore sailing hero and record-breaking yachtswoman Dee Caffari asks how safe is our drinking water in the first of a series of blog posts as a Bluewater global brand ambassador. She says we all need to ask more questions about tap water quality as more and more pollutants are shown to be ending up in our water system.
Blog posts • Aug 28, 2018 10:32 EDT
World leaders, water experts, development professionals and business representatives from all over the world have gathered in Stockholm for the annual World Water Week. Key themes in 2018 are poor water management and stressed ecosystems, which can cause poverty and violent conflicts.
Blog posts • Aug 04, 2018 06:09 EDT
Waiting for the gun is probably the hardest part of any swimming race, writes Bluewater swim star Adam Paulsson in his monthly blog. Your mind risks going all over the place and slipping into near panic... but he suggests ways to overcome the anxiety.
Blog posts • Jun 22, 2018 04:33 EDT
There are many things Swedes do well but celebrating the summer solstice, or Midsummer, at the end of June every year is an occasion they have turned into a social art fest.
Blog posts • Jun 08, 2018 08:37 EDT
The current solutions used for water purification cannot be relied upon to combat chemical contaminants finding their way into household water, according to new research by Finnish scientists. The researchers said the risks posed by chemical contaminants require more detailed study.
Blog posts • May 29, 2018 11:08 EDT
European Commission launches new measures against ten single-use plastic products polluting Europe's oceans. Representing around 70 percent of all marine litter, the ten plastic products targeted include cotton buds, plastic plates, straws and lost or abandoned fishing gear.